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Assistant Marketing Manager (O2O & Mainland Segment)

Job No: HKTV475

Location: Hong Kong

Employment Status: Full-time

Closing Date: 1 Apr 2025 HKT

What You will be Doing

Monitor the production of promotional materials including in-store POSM, print ads, leaflets, etc.
Measure and analyze various aspects of O2O performance
Drive strategic plans to increase awareness and improve PNL of O2O shops
Manage digital projects and content marketing projects riding on China social media platforms including but not limited to WeChat & Xiaohongshu
Establish a comprehensive user experience to cater for the mainlander segment, from content creation, UI/UX design to customer service
Work closely with in-house stakeholders including sales team, buying team, project team, operation team, IT team etc. to achieve KPI
Participate in system and workflow development and enhancement

Who is Our Right Fit

Bachelor Degree in Marketing/ Communications/ e-Commence/ Business or related disciplines
Knowledge in WeChat and Xiaohongshu is preferred and with strong sense of social media trend for the China market
5-8 years relevant experience in the field of marketing, e-Commerce, FMCG or retail industry
Familiar with data structure or data analysis is an advantage
Detail-minded, strong analytical thinking, self-motivated and responsible
Strong problem-solving and communication skills
Able to excel in fact-paced and dynamic environment with tight deadlines
Creative with strong marketing sense and business acumen
Proficient in Microsoft Office, especially Excel
Proficient in both written and spoken English and Chinese

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Assistant Marketing Manager (O2O & Mainland Segment)

Job No: HKTV475 Location: Hong Kong Employment Status: Full-time Closing Date: 1 Apr 2025 HKT

Personal Details * Required field

Questions

Job No: HKTV475

Location: Hong Kong

Employment Status: Full-time

Closing Date: 1 Apr 2025 HKT