Marketing Officer (Cashback)
Job No:
HKTV731
Location:
Hong Kong
What You Will Be Doing
- Plan and execute marketing campaigns across digital media, social, KOL/content, and offline activations for platform-wide and seasonal promotions.
- Plan, launch, and optimise paid campaigns across Google Ads (Demand Gen, PMax, Search) and Meta Ads.
- Manage and validate marketing assets and promotional banners across the HKTVmall app/site — ensuring content accuracy, correct pricing, and working links
- Source, brief, and manage KOLs, content creators, and marketing freelancers for campaign creative
Who Is Our Right Fit
- Bachelor’s degree in Marketing, Business, Communications or a related field
- 1–3 years of working experience, preferably from a media agency / in-house digital advertising team
- Interest in or exposure to digital marketing (Google Ads, Meta Ads Manager
- Fluent in written and spoken Cantonese and English
- Experience with e-commerce marketing, affiliate, or travel partnerships is a strong plus, not a requirement
- Detail-oriented, proactive, and comfortable juggling multiple live campaigns across different parts of the business