Campaigns Coordinator

Full Time Permanent Position

Band 8 - Salary Range $123,831 to $138,629 per annum + 11.5% Super + ADO

Salary offered will depend on level of skills and experience.

About Melton City Council

The City of Melton is a community where everyone belongs. Ours is a vibrant and diverse municipality — one of the fastest developing in Australia. Our organisation strives to provide our community with state-of-the-art amenity and facilities, engaging health and wellbeing options, and support to become active members of our Lifelong Learning City.

We invest in innovation, offering professional and personal development, and generous leave and flexibility to staff, while also fostering a collaborative and inclusive culture. You’ll be able to work close to home in a dynamic setting featuring cafes and retail options set amongst heritage buildings and open green spaces.

The Opportunity

The Campaigns Coordinator is responsible for overseeing Council’s digital channels and the development and execution of comprehensive, multichannel campaigns aimed at enhancing Council’s reputation among key target audiences. 

This role will oversee campaign execution, collaborating closely with internal experts across various functions and the broader Council, including functions in web, digital, internal communications, content, creative, and stakeholder engagement. 

Key Responsibilities

The Campaigns Coordinator will Lead the development, execution, and evaluation of digital and marketing campaigns as well as:

• Develop and execute creative campaign briefs and plans with external agencies, ensuring all creative and advertising reaches the right audience, at the right time, with the right message.  
• Create high-level narratives, compelling concepts, creative videos, and graphics that align with Council’s brand.  
• Provide strategic directions and oversee management of Council's websites, social media platforms, and broader digital communications strategy.  
• Provide advice regarding campaigns and strategy for social media and digital channels and develop and implement plans that deliver on the strategies. 
• Coordinate a calendar of campaign activities, including communications and campaigns that support broader advertising, and ad-hoc campaigns with specific tactical objectives. 
• Liaise with design, media and creative agencies and other external providers to ensure campaigns are implemented on time and to a high standard.  
• Coordinate and plan email campaigns, from strategy and implementation, through to post-campaign tracking, analysis, and reporting.  
• Ensure brand reputation and tone of voice is maintained to improve engagement across all areas of the business and supports Melton City Council’s strategic objectives. 
• Monitor digital channels for issues of importance and implement strategic communications activities as necessary to ensure Council’s position is advocated clearly and easily understood.  

To view the Position Description, click here.

About you

To be successful in this role you will have the following: 

• Degree in Marketing or Communications with substantial subsequent relevant experience; or an equivalent combination of relevant experience and/or education/training.
• Demonstrated experience and expertise in the planning, development, execution, and evaluation of integrated digital communications campaigns.
• Extensive experience managing digital channels, including websites and social media accounts. 
• Proficient in project management with the ability to manage multiple priorities. 
• Pragmatic and inclusive approach to problem-solving, with a commitment to continuous improvement. 

Culture and Values

Our vision for our community is to be: "A vibrant, safe and liveable city accessible to all" and that means there’s a place here for you too. Our organisational values represent us as an established growth Council and the values are reflected in everything we do; our decision-making, our actions and our service provision to the community. Council has a diverse and vibrant organisation and we’d love to have you join us to help shape a city for the future.

We are Vibrant MELTON. Our values are:

• Motivate
• Empower
• Lead
• Trust
• Open
• Nurture 

Benefits

There are a number of great reasons why our people love working at Melton City Council: 

Staff Benefits | Melton City Council

• 13 ADO's (Accrued Day Off) per year
• 5 weeks annual leave 
• Flexible Working Hours
• Extensive Career Development & Leadership Programs
• 16 weeks Paid Parental Leave (Super is paid during parental leave) 
• 3 weeks Paid Secondary Carer Leave
• Family Room available including Breastfeeding Facilities (Melton City Council | Australian Breastfeeding Association)
• Wellbeing initiatives
• Subsidised Uniforms

How To Apply

If you require further information about the position, please contact please contact Lauren Wall on 0459467357.

Applications must include a Resume and address the Key Selection Criteria outlining your suitability to the role. To address the Key Selection Criteria, you will need to write short statements explaining how you meet the criteria, or how you demonstrate the capability. We encourage you to keep your responses concise. 

To be eligible for employment at Melton City Council you must be legally entitled to work in Australia.

All successful applicants will need to undertake pre-employment requirements including but not limited to a satisfactory criminal history record check. Successful applicants must be able to comply with any COVID-19 Public Health Orders applicable to Local Government employees.

We strongly encourage job applications from Aboriginal and Torres Strait Islander people, people with disabilities, LGBTIQA+ and people from culturally diverse backgrounds. If selected for an interview and you require any additional support or adjustments regarding interview arrangements, please advise the contact listed above in advance.

Melton City Council is committed to being a child safe organisation and has Zero tolerance for child abuse. Melton City Council is committed to creating and maintaining a child safe organisation where protecting children and preventing and responding to child abuse is at the centre of our everyday thinking and service delivery.

 Applications close 11:59pm Thursday 21 November 2024