Marketing and Communications Manager
Job No:
RS296770
Location:
Mt Eden
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Full-Time with Potential for 32hrs/Week For the Right Candidate
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Hybrid Role Based in Auckland | 2 Days In-Office Required
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Lead Strategy, Brand & Communications for a National Organisation
About The Company
GirlGuiding New Zealand has a mission to enable girls and young women to develop into confident, adventurous and empowered leaders in their local, national and global communities. GirlGuiding New Zealand was the first Girl Guide/Girl Scout organisation in the world and has a proud history of helping to grow resilient, capable young women.
About The Opportunity
The primary purpose of this position is to develop and lead the organisation’s marketing and communications strategy, ensuring it is recognised as a leading organisation for girls and young women in New Zealand.
You will oversee strategic marketing, digital initiatives, public relations, and brand positioning, while leading a small team and supporting national campaigns.
Your responsibilities will include:
- Owning and executing the marketing and communications strategy aligned to organisational goals
- Developing multi-channel campaigns across digital, social, email and traditional platforms
- Leading proactive and reactive media relations and public relations activities
- Overseeing digital marketing including website, SEO/SEM, email and paid campaigns
- Creating and approving high-quality copy across reports, press releases, speeches and online content
- Managing marketing budgets and optimising campaigns using data-driven insights
- Leading and supporting direct reports, ensuring strong workload management and team development
- Partnering with internal teams to deliver recruitment and engagement campaigns
About You
The successful candidate will have:
- Bachelor’s Degree (or higher) in Marketing, Communications or a related field
- Strong experience in brand, digital marketing and strategic communications
- Proven ability to develop and execute successful multi-channel campaigns
- Excellent copywriting skills with strong attention to detail
- Strong analytical capability and experience maximising ROI
- At least 3+ years’ experience managing and developing staff
- Excellent stakeholder management and media relationship skills
You will also ideally have:
- Experience in the Not-for-Profit or community sector
- Experience marketing events or new initiatives
- Confidence using AI tools and analytics to enhance marketing outcomes
What's in it for You?
- Hybrid Auckland Role | Free Car Parking
- Strategic Leadership Position with National Impact
- Collaborative Culture Focused on Purpose and Values
- Opportunity to Shape Brand and Drive Growth
- Supportive Environment with Strong Executive Partnership
- Meaningful Work Supporting Girls and Young Women in Aotearoa
Apply today and don't miss out on starting this opportunity as soon as possible!
