Marketing Specialist - Growth

Job No: TUH183
Location: Brisbane

Why TUH Health Fund?

At TUH, there’s nothing more important to us than taking care of the people who take care of our members. After all, our members deserve to have the most dedicated and passionate people backing them all the way. And so do you.

We live and breathe our members first, not-for-profit philosophy. The lucky candidate would be working with an organisation that has a proven history of success, rating #1 in Australia for customer satisfaction, loyalty, trustworthiness and advocacy. This exciting role, reporting directly to the Head of Marketing and Community will help build on the success that TUH has achieved so far.

If you're searching for an organisation that has exceptional employee engagement scores, doing work that is strongly linked to the impact you have on others then look no further than our Marketing and Community team.

 

About you

You're experienced in developing Marketing growth strategies in highly competitive markets. You have a successful track record in quality lead generation, return on investment and an understanding of contemporary practices as this will be essential for this role. You will enjoy working in a fast-paced environment with a strong focus on the growth of all TUH brands through data informed decision-making processes and practices.

A keen interest in consumer behaviour, market trends and digital relationship management is essential to achieve in this role. You will have the ability to handle multiple assignments with competing deadlines and be open to taking calculated risks in a supported environment to achieve market cut through.

You will hold a tertiary degree in Marketing or a related disciple and come with 5+ years’ Marketing experience. Experience in event management as well as basic knowledge of Adobe InDesign and Canva is desirable as is any knowledge of the Private Health Insurance industry.

 

 

 

The impact you could make

In this full-time, permanent role, you will be responsible for the development and delivery of exciting and effective growth strategies for the TUH brand portfolio.

Your key responsibilities will include:

  • Driving sales conversion from quality lead generation, assessing the return on investment and cost of acquisition
  • Ownership of growth strategy and tactical action plan development for all three TUH brands 
  • Working with the team to develop and deliver unique partner interactions as well as creating insightful reporting that will inform future strategic and tactical decision making
  • Conducting regular reviews of program effectiveness to ensure improved customer experience
  • Utilising analytics to provide insights and advise of recommended improvements/changes to products, services and marketing channels
  • Driving sponsorship so as to fully leverage brand values and deliver on set campaign objectives for each sponsorship
  • Managing events and managing consultants and suppliers within such events
  • Strategic selection and valuation of partnership and sponsorship opportunities 
  • Adding value to all three brands through event attendance and public speaking

 

 

 

Live as well as you work

You’d be surprised if we didn’t practice what we preach, which is why our focus on our peoples’ health & wellbeing is just as important to us as our members’.

There’s so much on offer that we don’t have space to list all of the benefits, but here are a few of the highlights:

  • An industry award nominated health and wellbeing program, that includes subsidised gym membership, a games lounge, free fruit, onsite Pilates, and more, you know you're in good hands.
  • Private Health Insurance benefit
  • Flexible working arrangements
  • Learning and development opportunities

 

 

 

To apply, please submit your resume and cover letter addressed to Demi Magree, People and Culture Officer by clicking on the 'Apply' button.

 

 

Please note: TUH is committed to quality, in-house recruitment and as such will not be accepting agency applications or canvassing 

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